What The Squad Game Storyline Really Resembles On...

Squad Game II, Next Job, Century-Scale Storage

Author

Mahmoud Ait Elkatab
January 02, 2025

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Reflections of the week

“The Squid Game, the Korean Series, oughtn't be taken as an opportunity to merely entertain ourselves, but also should be seen as a chance to take a pause to contemplate on the plot, see how much the storyline resembles that of ours and ask ourselves if we are leading our lives decently or we are led and directed by the whims and wishes of others. It's easy to think that just because you roam around the world freely and perceive that you are FREE, but it's difficult to discern what it means to be free. For example, possessing wealth or having a job, but being afraid to speak up your mind and stick up for your beliefs, stands in contradiction with what freedom is about.”

— Mohamed El Asri

So True.

Marketing Brand Partnerships

December 26th is worthy of a holiday. The reason?

It marks the long-awaited return of the Squid Game series on Netflix with a second season. While many fans are pining for this wait, the streaming platform continues to multiply ever more impressive marketing operations to keep them in suspense. The most recent was carried out in collaboration with the famous language learning application Duolingo in order to encourage you to learn Korean, and why not invite you to watch the series without subtitles.

By joining forces, Netflix and Duolingo wish to help fans of the series, and more broadly users of the application, to master Korean or at least learn the basics while diving into the chilling universe of the cult series.

PS: an inclination to believe that people are motivated purely by self-interest; scepticism.

Tool of the week: Next Job

Job hunting is overwhelming.

Most people end up with too many spreadsheets, scattered notes, and no structured way to track interviews — wasting precious time you could spend preparing and actually standing out.

Ebenezer Don built NextJob. With this free tool you can simply paste a job URL and the app:

  • Auto-extract all job details

  • Create personalised cover letters by analysing the role and your resume

  • Help you track your applications with a visual board and give you interview prep tasks

You’ll also see your job search progress with detailed analytics.

What used to take 30 minutes per application should now take just 5.

Interesting Resources of The Week

Read this  art and design editorial "Century-Scale Storage" by Maxwell Neely-Cohen in collaboration with Alex Miller.

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Thank you for reading Mahmoud’s Newsletter.

Until next week.

Be well.

Mahmoud